Professional Self-Publishing & Bestseller Launch Package

You're passionate about sharing your message, experience or story. I'm passionate about helping you do that. My Boutique Self-Publishing service guides you every step of the way from production to publishing to bestseller status. 

Who is this package for?

This package is designed for non-fiction authors —specifically memoir, self-help, spiritual, business, health, relationships, and other genres that can have a positive impact on people's lives.

With traditional publishing you need an agent to represent you, you sign over the rights to your book forever, and receive a measly 7-10% of royalties.

With hybrid publishing services you pay a fee to self-publish your book, hand over up to 80% of your royalties to the publisher, have little control over the publishing process, and do most of the marketing. And making changes to your book listing after it's published can be like pulling teeth!

My service offers you full control over the entire publishing process and my expertise ensures your book's success. You retain 100% of the rights to your book and keep 100% of the royalties from every sale. With this form of self-publishing you remain nimble—able to make changes on the fly even after your book has been published.

What's Included


My philosophy is that every aspect of your book, every decision that you make from the title to the book launch must be reader-centric. This ensures that your book is discovered, purchased, read, and reviewed by as many potential readers as possible. We will:

    • Define your audience or book topic
    • Refine your title and subtitle
    • Evaluate your manuscript
    • Help you understand the self-publishing process
    • Connect you with a professional editor and/or proofreader


I will project manage every aspect of your book's production including:

    • Your cover design (cover designer's fee is included)
    • Write copy for your back cover
    • Guide you to gather endorsements for your book
    • Prepare your copyright page
    • Typesetting for your print manuscript (typesetter's fee is included)
    • Formatting for your eBook (fee included)


I'll handle all the technical details required to professionally publish your book:

    • Publish your paperback and eBook on Amazon worldwide
    • Publish with IngramSpark for global distribution to other online retailers, bookstores, and libraries
    • Write and format and upload your book description
    • Research and recommend the best Amazon categories
    • Research and recommend the best Amazon keywords
    • Pricing recommendations


Together we'll launch your book including:

    • A written plan to launch your book
    • Advice for your website's book launch page
    • Help you build an email list and author platform
    • Amazon bestseller campaign
    • I will personally promote your book to my email list
    • Set up book promotions
    • Set up Amazon Ads
    • Track your book launch results

How We'll Work Together

  • A weekly 45 min 1-on-1 session via Zoom to keep the project on track. You can expect to work together for 3-6 months.
  • Unlimited email support between calls to review our progress and provide advice, accountability and feedback

My 10 years publishing, digital marketing, and Amazon optimization experience will make a big difference to the success of your book.

Pricing Options



MONTHLY RATE: $1,500 retainer + $1,000/mo (max 5 months).

See what some of Geoff's clients have to say...

Dr Jacqueline Chan

"Geoff is practical like your Apple guy at the Genius Bar."

"Writing a book is a daunting endeavor and can be a large financial investment upfront. Geoff Affleck's Boutique Self-publishing service have been irreplaceable. Not only is working with Geoff very cost effective, Geoff knows the business inside and out. He's as cunning and quick as a fox, yet encouraging like a coach, and practical like your Apple guy at the Genius Bar. He is the "wheels" to your cart, without which nothing would move forward. Geoff goes above and beyond to help you "figure out your book launch". He has a fabulous array of connections and contacts. You really glean from a treasure chest of knowledge when you choose to work with Geoff and if you're like me you may feel - you've found gold.

It is without hesitation that I recommend Geoff Affleck for anyone grappling with the calling to write a book."

- Jacqueline S. Chan, D.O., M.I.M
Bestselling author of Regenerate Your Brain: A Breakthrough Plan to Restore Your Brilliant Mind

Regenerate Your Brain book
Bobbie Merrill headshot

"Highly recommended for a rewarding indie publishing experience!"

"If you want to publish your first book or break from the restrictions of publishing contracts, the amiable Geoff Affleck is the person to calmly, kindly, and competently guide you from start to finish. In addition to his own broad base of publishing expertise, Geoff connects you with quality designers to help you edit, proof, typeset, and develop a cover.

He then cuts through the maze of launching your book on Amazon and other platforms in a way that successfully draws attention, reviews, and sales to your book. I highly recommend Geoff Affleck for a rewarding indie publishing experience!"

- Bobbie Merrill
Author of Compelling Conversations with Dolphins and Whales in the Wild

Ellen Rogin
Ellen Rogin NYT

"In-depth understanding of marketing strategy."

“Geoff used his marketing brilliance to make sure our site was set up to support a successful launch of our book. I was so grateful for his creativity and responsiveness. Geoff is a total joy to work with!”

– Ellen Rogin, CPA, CFP®
Co-author of the New York Times Bestseller,
Picture Your Prosperity: Smart Money Moves to Turn Your Vision into Reality

NY Times bestseller
Barbara Edie

"A marketing genius with the perfect balance of strategy and soul."

I’ve worked with Geoff for about four years now and as a bestselling author himself his marketing savvy and online expertise has been instrumental in two of my own books becoming #1 Amazon bestsellers. My latest book, Creating the Impossible, became a bestseller two days prior to its official release (!) due to pre-sales and some wise strategy. With his technical genius, Geoff has also helped me create an elegant, functional, and engaging website as well as some beautiful landing pages for programs and events. Geoff is the rare combination of left-brain practical know-how and right-brain creativity and design. In other words, he’s a true marketing genius with the perfect balance of strategy and soul.

Thanks Geoff!  I so appreciate your great work in helping me do more of my great work.

– Barbara Edie
Bestselling author, speaker, and high-vibe guide. Author of "Creating the Impossible - What It Takes to Bring Your Vision to Life."

#1 Amazon paid
Barbara Edie Creating The impossible Amazon #1

"Cheerleader, advisor & accountability/marketing/business partner all in one"

“When I started working with Geoff last year, I was seeking a coach who would be a cheerleader, an advisor and an accountability/marketing/business partner all in one, as I was launching myself into a new career direction – and he’s more than fulfilled all these roles!

In the short time we’ve been working together, he’s provided me with the mentorship, guidance and support required to help me complete my first book, build my email list, and develop strategies for expanding my message and brand globally. His grounded, practical and thoughtful approach to coaching has been just what I’ve needed to help me sustain my clarity, energy and momentum through a period of accelerated productivity and growth – both personally and professionally. I’m so grateful to have found a quality coach who I can also call my friend. Thanks Geoff!”

– Kimberley Record
Body Love Coach and author of "Finding Your Forever Body: A 10-Step Guide for Breaking the Diet Cycle for Good" and "You, Beautiful You".

Finding Your Forever Body book cover

"Strategic marketing and engagement ideas."

“Rarely do you find a resource like Geoff.   More than helping me build a website, Geoff offered strategic marketing and engagement ideas to strengthen my web launch! His years of experience and ability to quickly get a beautifully designed site up and running exceeded my expectations.  And, that's why a year later I continue to come back to Geoff for ideas and enhancements."

– Debra Kelsey-Davis
President & Founder, S2S Solutions, Ltd.

Dipika Delmenico

"The Real Deal."

“Geoff Affleck is the real deal and such a delight to work with.  Geoff’s insightful knowledge and understanding of marketing strategies, creativity and flare for content manifest a great website.  Engaging, succinct and relaxed, I am looking forward to continuing working with Geoff on my book launch and beyond.  Thank you dear Geoff”.

– Dipika Delmenico
Naturopath, Ayurvedic Physician, Speaker and Author of The Ayurdevic Woman

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John_Culnane_back cover

"The go-to self-publishing professional"

"Geoff Affleck, publishing consultant and author of 5 Things Every First-Time Author Needs to Know, with his unrivaled expertise in the field of publishing. I thank him and his team of designers, typesetters, and SEO specialists, for their input, professionalism, and attention to every minute detail.

When you cross bridges or meet a fork in the road, it’s always good to know that the way is clear straight ahead without obstacles. Geoff always makes sure that happens. Geoff is the go-to publishing professional to have on your team when you are only satisfied with the best."

– John P. Culnane
Author of Nine Lives and Counting: A Memoir of Adventure, Self-Discovery and Bouncing Back

Judi Miller headshot copy

"A self-publishing master!"

"Geoff is a true master in the self-publishing field. Geoff utilized his vast expertise to help me navigate the various aspects of the publication process with joy and ease. He also shared his network of contacts to connect me to the perfect resources to ensure my book and launch was professional and to the highest standards.

Geoff’s depth of knowledge in launching Amazon best-sellers is unsurpassed. On launch day, my book Perfect hit #1 Amazon best-seller in three categories and was a #1 New Release in ten categories. I will always be eternally grateful for his wisdom and patience in helping me share my message with the world. He is a true game changer."

– Judi Miller
Bestselling author of Perfect: A Path to Love, Forgiveness and Transformation

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