How to Sell More Books with Amazon Ads

TWO hands-on workshops for fiction & non-fiction authors

GEOFF AFFLECK, Amazon Ads Expert & #1 Bestselling Author

Register Now to Sell More Books!


I saw an immediate improvement in my Ad performance as a result of Geoff's expertise, with an increase in sales and KENP reads.


Elle Nicollauthor of The Men series

In this FREE two-part training series Amazon Ads expert Geoff Affleck answers the most common questions about Amazon Ads for both NEW and experienced authors. 

Webinar #1: Amazon Ads 101 for new advertisers

  • What exactly are Amazon Ads?
  • Can I run ads for for a book that is traditionally published?
  • How do they differ from FaceBook Ads and other types of book promotions?
  • How much do they cost?
  • How do I set them up and is it complicated?
  • What are the different types of Amazon Ads and when should I use them?
  • Where to find the best targets for my ads?
  • How can I know if they are cost-effective?

Geoff will walk you through how to set up your first 3 ad campaigns.

Webinar #2: Amazon Ads 201 for experienced advertisers

  • Should I run automatic, keyword, or product targeting campaigns?
  • How do you interpret the ads dashboard?
  • What is a reasonable bid to ensure sufficient impressions?
  • How do I get more clicks?
  • How do I convert more clicks into sales?
  • How can I ensure I'm not wasting $$?
  • Just when Amazon ads are working suddenly sales fall off a cliff. Why?
  • How do I measure my return on investment?

Geoff will walk you through how to analyze and optimize your ad campaigns.


After three months, my royalties had doubled. Geoff's experienced oversight has made all the difference in the success of my books.

The Toscano Mafia Saga

Arianna Fraser

Bestselling author of The Toscano Mafia Saga


I had been running Amazon Ads with little to no success for two and a half years. With Geoff’s expertise, my books have sold much better.


Charles Cutter

Author of the Burr Lafayette Mystery series


Geoff has made suggestions which have resulted in tremendous sales growth. I am very pleased and can’t wait to see what happens as we continue.”


Nina Porter

#1 bestselling author of Supersized Puzzles for Challenged Eyes

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